The tiny town of Whiteclay, Nebraska sits outside the Pine Ridge Reservation. Boasting a population of 12, it exists only to sell alcohol to members of the Oglala Lakota Tribe where alcohol is prohibited. Each morning, 20 or more Lakota members wait for one of the four liquor stores to open, most after spending the night intoxicated and sleeping in the streets. The town sells approximately 5 million cans of beer annually.